Shipt, the same-day grocery delivery service acquired by Target last year, has announced expansion plans into more cities and offer a wider product selection starting next year. The service will begin deliveries of “all major product categories” in 2019, expanding from groceries and home goods into clothing, beauty products, and many more.
Currently Shipt is more of a Instacart competitor, offering same-day delivery on more than 55,000 groceries and other essentials, as well as some electronics, toys and other products.
Shipt says it’s now available in 200 markets across 46 states, and will continue to expand to new markets, though it hasn’t specified which cities yet TechCrunch reports.
Shipt membership is $99 for one year, $20 cheaper than Amazon Prime’s $119 annual fee. But Prime does offer many more perks along faster shipping. Walmart, Target’s other competitor, has partnered with several companies for its deliveries such as Uber, Lyft, Postmates etc. They offer free two-day shipping on orders over $35.